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COMMON Advertising OpportunitiesCOMMON Expo Background Information COMMON is offering a variety of advertising opportunities for its conferences. To reserve space or for more information, call Sally Cottingham at 773.477.4664. Sign up early for prime positions!
Web Banners Web BannersCOMMON members and the IT industry look to the COMMON Web site for the latest information on COMMON and the COMMON Conference & Expo. On average, the site receives over 10,000 hits per day. All banners rotate based on the total number of active user sessions. Rotation is sequential until the last banner is displayed and then repeats.
File Specifications:Banner should be no larger than 468 x 60 pixels. The file should be no larger than 15K, in JPEG or GIF format, and should contain no more than three animations.
Conference PreviewWant to advertise early? The Conference Preview is one of the earlier brochures promoting the conference, and contains the first important conference information, including "week at a glance." It's mailed several weeks prior to each conference to all COMMON members and to thousands of other IT industry professionals. Rates:$4,000 full-page back cover
Conference & Expo GuideDistributed to all attendees in the on-site registration bags and in display stands at the Convention Center, the Conference & Expo Guide provides essential information on the conference, including a week-at-a-glance schedule, and logistics. The section on the Expo contains exhibitor products and services listings and a map of the Expo floor. All exhibitors at the conference automatically receive a free 100-word descriptive listing in the guide. Exhibitors have the option of adding a logo to their listing for $400. Full- and half-page display advertising is also available in this popular publication. Display Ad Rates:
Specifications:Full Page Ad Measurements:
Both Windows or Macintosh platform are acceptable. Publication layout is Quark XPress 4.1. Acceptable file formats include: Quark, Adobe Illustrator and Photoshop, and hi-res PDF's. We accept files via email, or CD-ROM. Please supply all fonts used if not embedded in file. All file formats must be 300 dpi and CMYK color process. For logos and other graphics, files must be 300 dpi EPS or JPEG file. All type must be converted to outlines and color to CMYK color process. IMPORTANT: We will preflight your files and call with any problems, please provide contact information for prepress artist, graphic designer or art department creating files.
Logo with Free ListingPurchase a booth at the COMMON Fall 2005 Expo by August 15, 2005, and your company name and booth number will be listed in the Conference & Expo Guide, with a free 100-word product and services description. For $400, you can make your listing stand out by including your company logo. Rates:Product and services listings in the Conference & Expo Guide are available at no cost only to exhibitors who purchase a booth for the COMMON Expo by a specific date. $400 to add a logo to your free listing
Product and services listing text should be no longer than 100 words saved as a text document. Logos:Please supply your company logo in one of the following file types: Logo's must be 300 dpi EPS, JPEG or TIF files. All type must be converted to outlines and color to CMYK color process.
COMMON Conference DailyA daily newspaper produced on-site, The Daily includes last-minute changes to educational sessions and other important information. Attendees start each day with The Daily; the newspaper is distributed by 7:00 a.m. each day at the convention center and all designated conference hotel lobbies. Sponsor an issue of COMMON Conference Daily and reach attendees as they read about the day’s conference activities. Your sponsorship includes your company logo and a tagline on the front page of the issue, plus your choice of one 8 1/2 x 11" black-and-white ad inside the same issue OR and your ad on a black-and-white 8 1/2 x 11" insert in the issue. (On Sunday and Monday, your ad would appear on the same flyer as a map of conference facilities.)Rates:
Please supply your company logo via e-mail (Jane_Jerrard@common.org). Set up the logo as a grayscale image in Mac TIF or EPS format and use the appropriate file extension. Minimum size for logos is 3" x 4"; resolution must be at least 600 dpi. COMMON Conference Daily Ad SpecificationsMeasurements for The Daily: 10" x 7.5" live area. Please note page size of The Daily is 11" x 17". Supply a black-and-white ad created in Mac Quark 4.04 or older; Mac Adobe Illustrator 9.0 or older; Mac Adobe Photoshop 6.0 or older. We accept files on 100MB or 250MB zip disks, or CD-ROM. Please include all fonts used (Mac screen and printer versions). Please save all photos as EPS if clipping paths are used, TIF if no paths. Save photos at 300 dpi and at 100% of the size used in your layout. Also, please supply a laser printout of your ad. IMPORTANT:We will preflight your files and call with any problems, so please provide the contact information for prepress artist, graphic designer or art department. COMMON Conference Daily Flyer SpecificationsIf you sponsor the Sunday or Monday issue of The Daily, you’ll supply us with electronic files of your ad and we will have it printed on the reverse side of the facilities map. If you sponsor any other issue of the paper, we ask that you supply the 8.5" x 11" piece.
Advertise between conferences with COMMON.CONNECTCOMMON's official member publication is COMMON.CONNECT. It is a full-color, glossy magazine, and each issue is typically 36pages long. COMMON.CONNECT is sent to over 20,000 IT professionals every two months, and it provides relevant, timely information about the IT industry and the COMMON organization. Each issue is posted online and available to all current COMMON members.For information on advertising, including specifications, pricing and schedule, download the latest version of the Media Kit. |
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